Archive for July 2016

What’s in a Name?

What’s in a Name?

The name you choose for your business has a huge effect on your success. We’ve all seen the storefronts with bad names and thought to ourselves, “Who is going to go in there?” So if you’re thinking you have a really clever name for your new business, stop and take a moment to rethink it.…

Read More

Social Media Gaffes

Social Media Gaffes

Social media is a great platform to extend your brand and reach new consumers, but it can be tricky to navigate and maintain. Below are some of the top social media gaffes of companies and users you need to avoid. 1. Ignoring consumers Many companies forget that social media is a two-way street and was…

Read More

Why Quality is Still King

Why Quality is Still King

Have you ever seen a storefront with a dirty sign or a billboard that was starting to fade? Chances are you have and it’s equally likely that you don’t remember the store or the product that was being sold. Or even worse, what you saw left such a terrible impression that you vividly remember the…

Read More